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Chicken Deli, which stands for “Chicken delicious,” was born in 1983 in the sunny city of Bacolod, “The City of Smiles”, which is itself the home of Inasal. The idea came about when Chicken Deli’s founder, Mamang, felt the need and the desire to feed people with the dish they so loved: Inasal. It was obvious that Mamang took great care and put a lot of effort into serving up only the best quality Chicken Inasal, selecting only the choicest cuts and freshest ingredients to put the dish together. With that careful attention to food preparation and her super special secret recipe that makes her Chicken Inasal so different from the others, it was only a matter of time before business boomed for Mamang. And boom! It did.

Sometime in 2015, the Chicken Deli concept was introduced to the XEMCO board, and after a thorough study and completing the due diligence, the board decided to take on the franchise business, and the first ever Chicken Deli branch in Cebu opened in Robinsons Galleria last December 10, 2015.

It was then followed by the Super Metro Colon branch on August 18, 2016, and the SM City branch on October 10, 2017.

The newest branch opened last September 15, 2019 in Gaisano Mactan.

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